Sep 17 | 16:10 - 16:40
How to engage your audience, prospects and customers with content curation ?
Room: Com 10
DescriptionIn this workshop, learn how content curation can help you engage your customers and prospects. Content is one of the key issues for businesses. Using content that is already available on the web to educate, engage and inform your stakeholders is a strategy increasingly used by marketers, but not only. This workshop aims to present concrete cases with the automated discovery of articles, the animation of dedicated watch hub, distribution by newsletter etc.